Beauty Of Blend

We are built on blend. It runs through every bottle of our original triple blend Irish whiskey.  

The Beauty of Blend is a celebration of our belief in the spirit of blend – from the original triple blend in our Irish whiskey to the blending of cultures, rooted in our historic association with Irish emigrants around the world.  

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Danny Boy

Tullamore D.E.W. is loved because of its triple blend of all three types of Irish whiskey: pot still, malt and grain, triple distilled and triple cask matured. The Beauty of Blend is what makes Tullamore D.E.W. unique and delivers a whiskey of greater complexity, balance, and unrivalled smoothness.

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This film returns to Danny, one of our four heroes from the Parting Glass, who has moved to America to take over his father’s traditional Irish bar. Here, his customers are his friends, and they are representative of the rich cultural diversity of modern New York. 

Our whiskey is made to be shared in moments like these, when friends come together to tell stories, sing a song or just share good company. As the original triple blend whiskey since 1829, Tullamore D.E.W. is built on blend and we believe in breaking down barriers and bringing people together, to make the world a richer and more interesting place for everyone. 

We are proud to support the Beauty of Blend. 

D.E.W. & A Brew

Tullamore D.E.W. paired with beer brings out the Beauty of Blend, unlocking the complementary flavours in each.

We call this pairing D.E.W. & A Brew.


Find your perfect blend



The Beauty of Blend is everywhere. It’s what gives our whiskey its unique character and what makes you, well, you. To celebrate the launch of Beauty of Blend we have partnered with MyHeritage DNA to allow you to discover your own unique blend.  

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For generations, Ireland’s diaspora of 80 million people has built and blended around the world. As the whiskey favoured by Irish immigrants since 1829, we believe in celebrating the blended world as a more interesting, eclectic place. 

Owing to the fact that 99.7% of people around the world are a blend of multiple ethnicities we have partnered with MyHeritage DNA to allow people to discover their own unique blend. 

Limited edition branded MyHeritage DNA kits will be given away through a gifting program and on our social channels in the coming months, allowing people to discover their own unique blend of ethnicities. 

We hope that we can inspire people from around the world to join our celebration of blend and to proudly share their personal blends and stories about how blends have influenced their lives using #IAMBLEND.

Our partners at MyHeritage DNA have also given us a unique offer to allow even more people to celebrate the Beauty of Blend with us. Visit their site and use BLEND to get your discounted DNA kit.

We are blend. And so are you.